DIVERSITY MATTERS
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Why Diversity Marketing Is More Important Than Ever?
ethnically diverse companies are 35% more likely to financially outperform those who aren’t, while gender diverse companies are 15% more likely to do so.
Why Diversity Is Right For Brands and makes good business sense?
If you’ve never evaluated the diversity in your marketing, now is the time to start. If you’ve already done so, try to think of any improvements or changes you could make to represent your consumers even better.
Let White Antelope help you develop an diverse marketing strategy to drive more qualified visitors
to your brand and convert those visitors into leads and sales.
One in 10 people are reported to be LGBT with over half a million same-sex marriages nationwide.
ARE YOU Looking to grow?
In total, 196 specific languages are spoken in Canada
the languages spoken by Canadians not only reveal countries of origin, but also the cultures that have been kept alive and well through generations.
Your Consumers Are Diverse and Inclusive Brands Reap Benefits by focusing on diversity
When consumers see themselves represented, especially children, they have the tendency to lean to that brand.
Companies in the top quartile for gender diversity are 15 percent more likely to have financial returns above their respective national industry medians
Canada is a diverse and rapidly changing nation. Regardless of personal or political opinions, diversifying your company is the best decision for your business
